privacy policy

Last updated: May 2025

We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect your information when you visit or interact with https://www.emilyabstract.co.uk (the “Site”).

1. Who We Are

This Site is owned and operated by Emily Abstract. Our mission is to bring expressive, uplifting art to your everyday spaces while ensuring your trust is never taken for granted.

2. What Information We Collect

We collect personal data that you voluntarily provide to us, as well as data that’s automatically collected through your use of the Site.

a. Information you give us:

  • Name

  • Email address

  • Shipping and billing address

  • Phone number (if provided)

  • Payment details (via third-party payment processors only)

  • Any personal details shared via contact forms or newsletter sign-ups

b. Information we collect automatically:

  • IP address

  • Device and browser type

  • Pages visited and time spent

  • Referral sources

This helps us understand how people use our site and how we can improve it.

3. How We Use Your Information

We only use your data when we have a valid reason to do so. Here’s what that might look like:

  • To fulfill your orders

  • To send updates, newsletters, or marketing emails (if you opt in)

  • To respond to customer service inquiries

  • To improve and personalise the website

  • To comply with legal obligations

4. Sharing Your Information

We never sell your data. However, we may share it with trusted third parties, such as:

  • Payment providers (e.g., Stripe, PayPal)

  • Delivery and logistics partners

  • Email marketing services (e.g., Mailchimp, Klaviyo)

  • Website analytics tools (e.g., Google Analytics)

All third-party services we use are GDPR-compliant.

5. Your Rights

If you’re based in the UK or EU, you have rights under the General Data Protection Regulation (GDPR), including:

  • The right to access your data

  • The right to correct your data

  • The right to request deletion of your data

  • The right to restrict or object to processing

  • The right to data portability

To exercise any of these rights, contact us at: hello@emilyabstract.co.uk

6. Cookies

Yes, we use cookies – little text files that help the website function better and track usage. You can manage your cookie preferences through your browser settings or via the cookie banner on our site.

7. Data Retention

We keep your personal information only as long as necessary for the purposes outlined above, or to meet legal or accounting requirements.

8. Keeping Your Data Secure

We use secure, encrypted systems and restrict access to personal data. However, no website or transmission over the internet is completely secure, so please take precautions on your end too.

9. Third-Party Links

This website may contain links to other sites (like social media or press features). We’re not responsible for the privacy practices of those sites.

10. Changes to This Policy

We may update this policy from time to time. We’ll post the new version on this page and update the "last updated" date at the top.

11. Contact Us

Questions, concerns, or requests about your data?
Email: hello@emilyabstract.co.uk
Website: https://www.emilyabstract.co.uk